Samsung 50 inch Frame QLED 4K Frame TV QA50LS03AAUXZN

Special Price KWD400.900 Regular Price KWD419.900
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Make your own TV

* Images are simulated and for illustration purposes only. The appearance, design and GUI(Graphic User Interface) specifications which is not affecting to product performance are subject to change without notice.
** Customizable frame sold separately.

World's No.1 TV brand 15 years running
* Samsung is ranked No.1 TV brand for 15 years.
** Source – Omdia, Jan-2021. Ranking in terms of shipments. Results are not an endorsement of Samsung. Any reliance on these results is at the third-party’s own risk.

"looks amazing just sitting on the wall off. When the art is on it looks extremely real."

65" Class The Frame ArtMode QLED 4K HDR Smart TV,

* The images are for illustrative purposes only and are intended to provide better understanding.

Enjoy 4-month free subscription
to The Art Store with every
purchase of The Frame

Enjoy a free 1+3-month subscription to the Art Store on The Frame, and browse through a world-class selection of 1400+ artworks giving you more ways to express your taste.* If you already own The Frame, follow this step-by-step guide to redeem your offer.

How to redeem
*Terms and conditions apply.

Everything a picture frame does for you, The Frame
does more beautifully.

Modern Frame Design

The Frame's minimalist-inspired design blends flawlessly with your interior. It's slimmer, more toned and a monochrome finish on the back creates a sophisticated look from every angle. Connect the One Invisible Connection cable and discover what makes The Frame a modern masterpiece—on or off.

More colors, More styles,
More you.

Customizable Bezel

Enjoy two bezel style options. Modern bezel style comes in White, Teak and Brown colors and the new Bevel bezel style comes in White and Brick Red. Simple-to-use magnetic application makes it easy to switch between colors and styles and find the right look for the mood you're in.

* Customizable bezels sold separately. Available colors and style may vary by region or TV size.
** Customizable Bezel compatibility is based on bezel type. Modern type is compatible with the 43”~ 75” range of The Frame TVs, while Beveled type is compatible with 65” and 55” models.

In the box is an easy-to-install wall mount that keeps The Frame extra tight to the wall.

Slim Fit Wall-Mount

Like a real frame, the Slim Fit Wall-Mount brings The Frame flush against the wall. Once mounted, its swivel bracket allows you to rotate the angle of your TV to get it just right. You even have the option to hang The Frame vertically in portrait mode.

* Measured from rear end of the TV, the gap may differ based on the installation and wall type.
** A small gap between the wall and TV may occur if wall is not 100% flat or is constructed off-angle to the floor or if installed incorrectly.
*** The actual angle when tilting may vary by product size.
**** Portrait mode is supported for 43' and 32' models.
***** 43' model can only be installed vertically using Slim Fit Wall-Mount.

One Invisible Connection comes
included with purchase.

One Invisible Connection

Get rid of messy wires once and for all. The single, translucent One Invisible
Connection cable seamlessly connects devices to your TV. With up to 15
meters of freedom, you can finally find a more discreet place for your TV peripherals.
Which brings us to the One Connect Box.

* ‘One Invisible Connection’ refers to a single, translucent optical cable connected to the One Connect Box integrating external device cables, but it does not refer cables connected to other devices such as sound bar.
** Devices must be connected to One Connect Box.
*** Compatible devices only.
**** One Connect Box included with purchase of The Frame.
***** 5 meter One Invisible Connection cable is included with purchase of The Frame.
****** 15 meter One Invisible Connection cable sold separately.

One Connect Box, too

One Connect Box

Your external devices no longer have to be placed directly next to your TV.
Instead, put them somewhere they can't be seen so you can keep everything
about your space looking neat and tidy.

* Jack Port design may vary by region.

One stand moves up
and down, the other
moves anywhere

Vertical versatility

Height Adjustable Stand

The Height Adjustable Stand allows you to raise The Frame from the surface, leaving
enough room to fit a soundbar.

* Not compatible with all soundbar sizes. Please check soundbar size specifications.
** Soundbar sold separately.
*** Distance of vertical movement is estimated based on internal measurements and actual distance may vary.

Discover new places to showcase your sty

Studio Stand

With Studio Stand, you can move the TV away from the wall and experiment with all your creative layout ideas. As for the messy TV wires, Studio Stand lets you conceal them inside its leg so no matter where you place your TV, that's all you'll see.

* Studio Stand sold separately.
** Availability of Studio Stand may vary by region and TV size.
*** The Frame is only available with Studio Stand model number VG-SEST11K.

A world-class selection at yourfingertips

Art Store

Curate your own personal art collection with a growing library of over 1,400 pieces of artwork from world renowned institutions. From beloved classics to modern marvels to stunning photography, Art Store gives you unlimited access to a variety of content.

* The Art Store may not be available in some countries.
** Art pieces in the Art Store are subject to change without prior notice.
*** Art Store subscription required to access full selection. Fees apply to subscription service.

A perfect frame for personal photos, too

My Collection

Artwork isn't the only thing you can showcase on your TV. Send your photos to The Frame via smartphone or USB flash drive and share a masterpiece of your own making.

* Personal photos uploaded to The Frame will be displayed at the original resolution.
** For best results when displaying personal photos we recommend image resolution of 4K (3840*2160) or higher.
***Connecting phone to The Frame requires both TV and phone device to be connected to the same Wi-Fi network.
**** Compatible devices only

Artwork, always in its best light

Brightness Sensor

If the rooms lighting conditions change, The Frame's Brightness Sensor automatically adjusts screen brightness and color, retaining the natural look and color of on-screen visuals.

* Performance may vary depending on lighting conditions.

More personalization options for your art and photos

Mat Canvas

Add a realistic mat canvas behind your artwork to make it stand out. Choose from 5 mat backgrounds and 16 colors.


Apply an authentic color brushed effect and turn your photos into pieces of art. Choose from Original, Art, Ink, Wash, Pastel, Aqua and Fauve filter effects.


Find a piece of art that you like? Build your own personalized collection of favorite art pieces. Select and mark the pieces you like as favorites so you can easily access them all in one place.

Expanded memory

The Frame comes with plenty of built-in memory and can store up to 1,200 high-resolution images and artwork. 

A billion shades of color with Quantum Dot

100% Color Volume with Quantum Dot

Quantum Dot technology delivers our finest picture ever. With Color Volume 100%,
Quantum Dot takes light and turns it into breathtaking color that stays
true at any level of brightness.

* 100% color volume measured in Movie Mode and to DCI-P3 color space, certified by VDE.

It starts with a next-level, 4K AI processor

Quantum Processor 4K

The Frame is powered by Samsung's own Quantum Processor 4K, an artificial intelligence engine and the result of over 30 years of world-leading semiconductor
expertise. AI capabilities in both picture and sound allow it to learn, adapt and enhance to create a next-level viewing experience.

4 Not in 4K? Not a problem

4K AI upscaling

Scene by scene, The Frame uses machine learning to create a library of various visual data algorithms which it uses to restore the smallest of details, remove image noise and sharpen object edges and text. The result is a highly refined, 4K-level of realism and detail in everything you watch.

* Viewing experience may vary according to types of content and format. Upscaling may not apply
when connected to PC or in Game Mode.

True-to-life, fade-free colors

Color Mapping

The Frame's Quantum Processor 16-bit color mapping technology applies 3-Dimensional color control and machine learning to drastically improve color detail and contrast, making sure every color is expressed accurately, even in bright scenes or settings.

Auto-optimized picture in any lighting environment

Adaptive Picture

The Frame analyzes the brightness of the room based on four settings—dark, normal, bright, and extra bright—as well as the brightness level of your content and automatically adjusts the TV's brightness and contrast settings accordingly so what you're watching always looks its best.

Auto-optimized sound based on
content type

Adaptive Sound

Anything you decide to watch, Adaptive Sound makes sure it sounds its best. Quantum Processor's AI technology optimizes sound based on real-time audio scenic intelligence and automatically adjusts the sound mode to 1 of 4 sound modes including Dialogue, Music, Sport and Action.

Do more from home with
The Frame

Auto-optimized sound based on location

SpaceFit Sound

Using data generated from The Frame's built-in mic, SpaceFit Sound analyzes both the room's acoustics but also its installation environment (Stand or Wall-mounted) and automatically
applies the best audio settings. Put The Frame where you want and let SpaceFit Sound take care of the rest.

Turn The Frame into
a professional

PC on TV

There's so many ways to stay productive from home with The Frame.
It automatically recognizes your office PC, letting you use it right on your TV.
Screen share directly from a nearby PC or laptop.
Simply connect a Bluetooth mouse and keyboard and see how easy it is to work from home.

* Remote connection to a PC is only supported for Windows 10 Professional or higher edition and Mac OS 10.5 or later.
** Auto-recognition of office PC requires Easy Connection App installation on a PC (Not supported on Mac OS).
*** Easy Connection to Screen App feature support may differ according to model type and date. Please refer to the product specifications of each model for availability.
**** Connecting smartphone with Samsung Dex requires a compatible mobile device.
***** Availability of services is subject to change without prior notice.
****** Internet connection on TV and PC is required.

Two-toned backlight, double the color realism

Dual LED

With an additional set of warm tone LEDs, The Frame's Dual LED backlight expresses more sophisticated color tone combinations in your visuals, bringing every scene to life in
full color realism, enhanced contrast and improved viewing angles.

More ways to connect instantly

Mobile Mirroring

Want to continue your video call on a bigger screen? With SmartThings on your Android device or Apple AirPlay on iPhone, your smartphone can be mirrored on The Frame for a bigger,
better video chatting experience.

* This service only works when TV and mobile are turned on.
** Apple and AirPlay 2 are trademarks of Apple Inc., registered in the U.S. and other countries. AirPlay 2 requires iOS 12.3 or later, or macOS 10.14.5 or later.
*** Apple AirPlay may not be supported depending on the model or geographical area.

A customizable
multi-screen experience

Multi View

The Frame lets you watch 2 screens at the same time, so you can workout while streaming your favorite show or movie. Connect your smartphone and make sure you're doing the exercises accurately. Customize video size and audio options and take full control of what and how you watch.

* Requires compatible Android OS or iOS smartphone and SmartThings app download and installation. Please refer to support page for details on compatible mobile devices.
** 4-screen Multi View is supported on 8K models.
***Landscape view supported on 43'~75' The Frame models. Portrait mode not supported.

Home entertainment, the smarter way

Smart TV Powered by TIZEN_US (Check the right image for your region)

Your home's all-in-one content and connection portal, SmartTV brings you a world of content that goes beyond the viewing experience with smarter
ways to connect, search, control and enjoy all that entertains you. Below, are just a few of the ways SmartTV elevates your everyday experiences.

* Smart services and GUI (Graphic User Interface) may vary by model, region, language, mobile devices, or TV product.
** A Samsung Account is required to set up the TV.
*** Actual user experience may vary.
**** Some features and functions provided by connected devices may not be supported or limited to use.
***** Turn-on TV feature support may vary by model.

Connect your phone to the big screen with just a tap

Tap View

Don't feel like listening to music through headphones or phone speaker? Give The Frame a light tap with your smartphone and watch Music Wall visualizations add ambience to your room while your music is played through the TV speakers for an enhanced visual listening experience.

* This service only works when TV and mobile are turned on.
** Tap View is available on Samsung Galaxy devices with Android OS 8.1 and higher.

innovative Eco
Remote does away with batteries

Solar Cell Remote

The Frame automatically detects your external devices so they're ready to use the moment you connect them. Use One Remote for easy control of all your connected devices and don't worry about changing batteries—solar cell technology allows it to be charged by your indoor lights.

* 32 inch of The Frame is excepted.
** SolarCell Remote contains about 24% recycled content.


    • Display50"
    • Resolution3,840 x 2,160
    • Smart ServiceSmart
  • Operating SystemTizen™
  • Product

    • QLED


    • LS


      • Screen Size50"
    • Resolution3,840 x 2,160


      • Adaptive PictureYes
      • Picture EngineQuantum Processor 4K
      • One Billion ColorYes
      • PQI (Picture Quality Index)3000
      • HDR (High Dynamic Range)Quantum HDR
      • HDR 10+Certified
      • AI UpscaleYes
      • HLG (Hybrid Log Gamma)Yes
      • ContrastMega Contrast
      • Color100% Colour Volume with Quantum Dot
      • Brightness/Color DetectionBrightness / Color Detection
      • Micro DimmingSupreme UHD Dimming
      • Contrast EnhancerYes
      • Display TypeDual LED
      • Auto Motion PlusYes
      • Film ModeYes
      • Natural Mode SupportYes
    • Filmmaker Mode (FMM)Yes


      • Dolby Digital PlusYes
      • Active Voice AmplifierYes
      • Adaptive SoundAdaptive Sound+
      • Object Tracking SoundOTS Lite
      • Q-SymphonyYes
      • Sound Output (RMS)20
      • Speaker Type2CH
    • Bluetooth AudioYes

    Smart Service

      • Samsung SMART TVSmart
      • Operating SystemTizen™
      • BixbyUS English, UK English, India English, Korean, French, German, Italian, Spanish, BR Portuquese (features vary by language)
      • Voice InteractionRussian (EG/SK)
      • Web BrowserYes
      • SmartThings App SupportYes
    • GalleryYes

    Smart Feature

      • TV to Mobile - MirroringYes
      • Mobile to TV - Mirroring, DLNAYes
      • TV Initiate MirroringYes
      • Tap ViewYes
      • Digital ButlerYes
      • Multi-ViewUp to 2 videos
      • Sound WallYes
      • 360 Video PlayerYes
      • Bluetooth Low EnergyYes
      • WiFi DirectYes
      • TV Sound to MobileYes
      • Sound MirroringYes
      • Ambient ModeAmbient Mode+
      • Wireless DexYes
    • Cloud ServiceMicrosoft 365

    Game Feature

      • Auto Game Mode (ALLM)Yes
      • Game Motion PlusYes
      • Dynamic Black EQYes
      • Surround SoundYes
      • Super Ultra Wide Game ViewYes
    • Game BarYes


      • Digital BroadcastingDVB - T2CS2
    • Analog TunerYes


      • HDMI4
      • USB2
      • Ethernet (LAN)Yes
      • Digital Audio Out (Optical)1
      • RF In (Terrestrial / Cable input / Satellite input)1 / 1 (Common Use for Terrestrial) / 1
      • HDMI A / Return Ch. SupportYes
      • eARCYes
      • HDMI Quick SwitchYes
      • WiFiYes
      • BluetoothYes (BT4.2)
    • Anynet+ (HDMI-CEC)Yes


      • DesignBrand new the Frame
      • Bezel TypeVNB
      • Slim TypeSlim look
      • Front ColourBLACK
      • Stand TypeSIMPLE
    • Stand ColorBLACK

    Additional Feature

      • Art Mode (The Frame)Yes
      • Motion Detection (Frame)Yes
      • Digital Clean ViewYes
      • Auto Channel SearchYes
      • Caption (Subtitle)Yes
      • Connect Share™ (HDD)Yes
      • ConnectShare™ (USB 2.0)Yes
      • EPGYes
      • Extended PVRYes
      • IP ControlYes
      • OSD LanguageLocal Languages
      • BT HID Built-inYes
      • USB HID SupportYes
      • Teletext (TTX)Yes
      • Time ShiftYes
      • One Connect BoxOne Connect (Y20 4K)
      • IPv6 SupportYes
    • MBR SupportYes


      • Accessibillity - Voice GuideUK English, French
      • Accessibility - Learn TV Remote / Learn Menu ScreenUK English, French
    • Accessibility - OthersEnlgarge / High Contrast / Multi-output Audio / SeeColors / Color Inversion / Grayscale / Sign Language Zoom / Slow Button Repeat / Auto Detection for Sign Language Zoom Area / Show Closed Caption with Zooming Sign Language

    Power & Eco Solution

      • Eco SensorYes
      • Power SupplyAC 100 - 240 V 50 / 60 Hz
      • Power Consumption (Max, W)120  
    • Auto Power OffYes


      • Package Size (WxHxD, mm)1251 x 775 x 174  
      • Set Size with Stand (WxHxD, mm)1124.1 x 679.2 x 227.8  
      • Set Size without Stand (WxHxD, mm)1124.1 x 644.9 x 24.9  
      • Stand (Basic) (WxD, mm)757.4 x 227.8  
    • VESA Spec200 x 200  


      • Package Weight (kg)20.9  
      • Set Weight with Stand (kg)12.2  
    • Set Weight without Stand (kg)11.8  


      • Remote Controller ModelTM2180E
      • Samsung Smart Control (Included)Yes
      • No Gap Wall-mount (Y21 VESA)Yes
      • Optional Stand Support (Y20 Studio)Yes
      • Optional One Connect Cable SupportYes
      • Vesa Wall Mount SupportYes
      • Customizable Frame Support (The Frame)Yes
      • User ManualYes
      • E-ManualYes
    • Power CableYes
More Information
Product NameSamsung 50 inch Frame QLED 4K Frame TV QA50LS03AAUXZN
Warranty1 YEAR
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